Archives for "Uncategorized"

Posted by Matt on 7th February 2010
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Event w/ Venmo tomorrow!

Tomorrow- Monday, February 8th, we are proud to present, Venmo, a Philly-based start-up seeking to eliminate cash by introducing text-message-based payments. You may recognize the name from all your favorite food trucks as they have recently began to accept payments through Venmo! Recently voted Best Mobile Company in the Eastern Region, Venmo is on the rise and looking for marketing interns. Come join us in an interactive presentation with the founders to learn about Venmo and how you can get involved!

Posted by Matt on 22nd November 2009
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IMG X CBS INTERACTIVE

On November 23, 2009, Andrew Chun, Wharton MBA grad and product manager at CBS Interactive, sat down with a small group of IMG members for an intimate talk to discuss the changing face of digital media strategy. Over a cup of coffee and some gelato, Chun shared his experience working with some of the biggest media companies in the world, including CBS Interactive, Verizon Wireless, ESPN Digital Media, AOL Sports and more.  With a particular interest in mobile applications, Chun answered questions relating to cellular media, changing the discussion to completely suit the interest of members. The talk allowed for an up-close and personal information session on marketing in the new digital age, leaving members not only with a contact into the industry, but also a better sense of how media companies are adapting to changing times.

Posted by Matt on 22nd October 2009
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Frank Eliason of @ComcastCares comes to Penn!

The IMG proudly hosted a session on social media yesterday at the Wharton Undergraduate Marketing Conference with Senior Director in National Customer Operations at Comcast, Frank Eliason.

Frank and his team monitor and respond to customer posts on a variety of online channels, and spend each day reviewing 6,000 blog posts and more than 1,000 Tweets. Frank’s model of interacting with customers online has become a case study for how corporations should incorporate social media.
Frank spoke to students about the importance of public brands engaging consumers via social media and provided an inside look on how he and his team strategically manage their presence across various media. He discussed how invaluable his presence on Twitter has been for gathering feedback on new launches, PR, customer retention, and Comcast’s reputation. Frank is truly a leader in the social media space and a great case study that many brands look to when creating their own presences.

Posted by Matt on 22nd October 2009
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Breakfast with serial entrepreneur Joseph Ansanelli

On October 21, the Interactive Media Group hosted a breakfast with accomplished entrepreneur and Wharton alumnus, Joseph Ansanelli, W’92. He spoke about following one’s passion and the challenges of finding great people and building an organization from the ground up. Students with a range of backgrounds and experiences were interested in how to break into the start-up world. When asked about the advantages of the traditional career path of consulting versus working at a tech company, Ansanelli responded, “Think about what you want to do. Do you want to be telling someone how to do something, or actually be out there doing something?”

Posted by Matt on 23rd September 2009
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IMG Kickoff GBM SlideShare from 9/21

In case you missed it…

IMG GBM Fall 2009
View more presentations from theimg.


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Posted by Matt on 21st September 2009
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Become a member TODAY!

members
We have a lot in store for the year, from exclusive events with Google and Microsoft to Twitter how-to workshops. To make sure you don’t miss out, join the IMG today! You can learn more about member benefits: here.

Posted by admin on 15th May 2009
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IMG needs your help

IMG logoPassionate about interactive media and want to make a difference? Join our team!

In cased you missed it, are reconsidering, or have just found out about the club, we are still looking for passionate, smart people to join our team. Below are the key qualities we seek. If you believe you are on board with our mission, give us a shout and Apply Here.

Authentic passion drives everything we do

We seek individuals who are insanely passionate about new media and web 2.0. They must obsess over this space and it must consume their lives. Everyone on the team must be excited about our mission to connect students to the new media and web 2.0 industries.

Burning desire and ability to make things happen

Passion and smarts are important, but those just won’t cut it without the desire to make things happen and the ability to get things done. We look for true and tested leaders who can go off and make magic happen.

Events Coordinator
Seeking organized individual who will coordinate logistics for events and meetups. Responsibilities include: booking venues, ordering catering, throwing crazy parties, greeting speakers, and booking transportation and hotels.

Content Manager
Must be proficient in Final Cut Pro, and have a good eye. Responsible for filming events, editing, and uploading content to the website. A reel or any sample work is much appreciated.

Treasurer
Must be an organized, math loving individual who likes money. Responsible for tracking budget and reporting expenditures to WIMI and the university.

Corporate Liaison
Must work wonders on telephone, write very convincing emails, and be willing to cold call. This position will be instrumental in finding corporate sponsors for the group and its events.

Marketing Ninja
You don’t just get the word out, but you get people to want to listen and be excited to come to our events. Must be adept at understanding what people want before they even know they want it yet.

Graphics Designer
Must have aesthetically pleasing portfolio and be proficient at replicating ideas from other websites (talent imitates, genius steals).

Web Dev Team
We need experienced individuals proficient in CSS, HTML, Javascript, PHP, and/or various CMS systems. The site will be responsible for linking all of our web 2.0 services to one place. In addition to the website, we will also have a blog. Anyone good at tweaking Wordpress should also talk to us. More on the blog later.

Posted by Robert on 10th May 2009
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The Interactive Media Group is the undergraduate club for all things digital

If you’re interested in how social networks like Twitter and Facebook are changing the playing field, how traditional media is transitioning to digital, or are interested in tech entrepreneurship, this is the place for you. IMG’s mission is to connect students to professionals in the new media space through career fairs, treks, and events.

Participate in our community and stay informed

We’re in the process of building a web community that will allow us all to share links, streamed videos, blogs, vlogs, and much more.

Mobile Alerts
Don’t forget to sign up for our mobile alerts (don’t worry, we hate spam too. mobile alerts are only for urgent time-sensitive events you would regret missing… like dinner with a CEO): Tatango mobile alerts

And follow us on twitter

http://twitter.com/theimg